Successful Social Media Tip of the Day . . . How to use Twitter Hashtags

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So what is all this talk about Twitter hashtags?  You hear it on TV all the time, “follow us on Twitter at #(hashtag)news.  If you are new to Twitter and want to learn more about why you should be using hashtags then read on.

Hashtags can be a powerful force on Twitter.  They enable you to reach many that would normally not see you.  You can gain new followers by using hashtags.  You should put at least one hashtag in a tweet.  

Let’s talk about hashtags.

The hashtag symbol is usually above the number 3 on your keyboard and looks like this #. This little # is used to categorize tweets.  You mark keywords of your tweet by placing the # directly in front of a word, like this  – #world cup.

Hashtags enable people to find information on specific topics.  So someone looking for information on this year’s World Cup Soccer can use the hashtag symbol to find tweets about World Cup Soccer.  How do they do this ? On your Twitter account at the top menu line you see # discover.  Click on this to use the # symbol to look up information.

Hashtags can also allow you to participate in Twitter discussions of interest to you.  This is a way to find like minded folks to share your views with.

Tweets that have # receive far more engagement on Twitter because they are easier for people to find.  Use your hashtags wisely though.

Don’t load up your entire tweet with hashtags as can be annoying to folks who click on your tweet only to find it’s not relevant to what they wanted to see.

Be sure to place the # in front of your keyword or words, like this  – how #social#media can help your business.

Stats show that using 2 carefully placed has tags is an optimal number in a tweet.

So next time you tweet, be sure to include your hashtags and you should find your Twitter response rate increase !

 

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