Tag Archives: social media tip

Successful Social Media Tip of the Day . . . Pinterest Tips

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Pinterest Tips 

Have you been trying to use Pinterest and wish to gain more followers or have more of your pins shared?  There are many ways to improve your Pinterest visibility on the social media horizon.

Here are a few Pinterest tips to consider – 

1. If you regularly post on a blog or website, create a board in your Pinterest account to pin all your blog posts on.  Make sure to give the post a clear description or summary about the post in the pin description box.

2. Use relevant Keywords when naming your boards so searchers can easily find your products.

3. Make the cover of the board an eye catching visual to attract visitors to investigate your board.

4. Create secret boards first to make sure they are ready for the spotlight, then change the board type so all can see.

5. Put your most important boards first, first impressions are important.

6.  Make sure to have Pin buttons on your blog with any posts so your material is able to be posted by  viewers.

7. Embed your website name in a pin so a viewer can click through to your site via the pin.

8. Make sure to set up a business Pinterest account so you can take advantage of Pinterest Analytic tool for free. Pinterest Analytics will tell you what your most popular pins and boards are.

9. Don’t forget to check out your competition. Pinterest is a  valuable resource to see what your competition is up to.

10. Use Pinterest to find other businesses or professionals  to network with.

11. When holidays are coming near, consider making a holiday board because pinners will be looking for those types of pins – for example – Halloween DIY board ?  Once they find your Pinterest board they may stop and look at your other boards.

Happy Pinning !

Please feel free to share or like this post if you found it useful.

 

Successful Social Media Tip of the Day . . . Add Twitter Feed to a WordPress Site

Would you like to share your Tweets on your website or blog?

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Adding your Twitter feed to your blog or website can display more content from you. If you are active on Twitter, this can also add to your site’s dynamics making it feel current to followers and you may even gain Twitter followers and engagement.

If you are trying to add your Twitter feed to your blog and can’t figure it out, this post is for you. This post will help you do this on a WordPress.com site.

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Let’s Begin -

The first thing you need to do is create your Twitter Timeline widget within your own Twitter account.  This will generate a widget ID code that WordPress needs in order to enable the Twitter widget on your site.

So let’s go to your Twitter account and follow these steps -

1. Click on your profile photo in the upper right hand corner.

2. This brings up the Account menu on the left side of your screen. Click on the Widget menu located near bottom of the account menu.

3. Click Create New.

This will bring you to the widget menu with options to auto expand photos(this option will display pictures you link to in tweets) and exclude replies(this option will not display a tweet if it is just a reply to someone’s tweet).  These are automatically checked off.  Uncheck the boxes if you wish to change these settings.

Choose the Height – this will determine how many tweets will be displayed at one time. Think of how you wish the feed to look like on your site.

Choose the  Theme color – light or dark which means your Twitter feed on your site will either have a white background or black background.  Choose the color which will make more sense to blend on your site.

Click ‘Create Widget

If you  wish to change the background or other settings, you can always go back to this menu and change the options.

Twitter will now display an address to copy.  The most important part of this address is the numeric code which appears within the address.  Your WordPress widget needs that code.  Copy the code and return to your WordPress site.

Now Go To your WordPress  – Dashboard – Appearance – Widgets

In the widget menu, choose the Twitter widget box from the settings. Copy the Twitter widget code into the Widget ID (?) box. 

Click SAVE to complete the process.  Now go to your site and check out your Twitter feed.  If you wish to make appearance changes, go back to your Twitter widget menu in your Twitter account to make any changes.

Now you have your Twitter Timeline feed on your site and  you may want to add your Facebook like box to your WordPress site . . . that will be my next post ! Right now I have to get outside and enjoy this beautiful Autumn day !

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If you found this post useful, please feel free to share or like it ! 

Successful Social Media Tip of the Day . . . 10 Pinterest Tips

Pinterest is a free social media platform that you can use to promote your product or brand.  Once you start pinning, it’s hard to stop !

Pinterest can give your business exposure on a social media platform that is visual.  Create boards that are useful as well as interesting.  The goal of using Pinterest for your business is to engage others with your pins.  Hopefully they will re-pin your pin which will circulate your business to a whole new audience.

Here are a few tips to using Pinterest successfully:

1. Make sure you have the Pin button on your blog and website so people can pin your stuff.

2. Use this free tool Canva to create interesting pins.  There are several free graphic design tools but I find Canva easy to use and quick to learn.

3.  Name your pins using Keywords that searches will pick up.  Don’t use words that have no relationship to a pin.  For example, if your pin is a surfboard, do call it surfboard but don’t call it product #5.

4.  Pin on group boards.  They usually have tons of followers and if you pin on them, that gives someone a chance to share your pin with others.

5. Make sure the images you use are the right size for Pinterest.  There are different sizes for different areas, for example your profile picture should be 165px x 165pixels.  Visual.ly has an awesome chart you can view here to see all the sizes . VISUAL.LY PINTEREST CHEAT SHEET IMAGE SIZES

6.  If you are using pictures in a blog post for your brand, put the picture first to draw and engage your audience, then have your text follow. This will make it more attractive for others to pin.

7. Invest time in your followers.  Remember, this is social media, so be social.  If you have a new follower, check out their pin boards to see if they have pins and like or re-pin some of their pin. Don’t go crazy and re-pin someone’s whole Pinterest account.  Pinterest frowns upon that and may shut you off for excessive pinning.

8. Share your pins with other social media platforms such as your Facebook and Twitter account.  To do this, first link your Facebook and Twitter accounts in the Profile section on Pinterest.  After you do this, when you create a new pin, it will have the option to send it to Facebook and Twitter, just check the box next to the platform name.

9.  Add a Pinterest widget to your website or blog by clicking on the gear box in the profile section and click on Add a Widget.

10.  Don’t forget about the Analytics ! Learn what people are pinning from your site.  In order to use this feature you must have a website address to enter in your profile which Pinterest will then verify and you should be good to go!

Your boards do not need to have thousands of pins on them for people to want to follow.  I find after about 200 pins I get bored and need to go onto to the next thing so  don’t waste your time adding thousand of pins to one board.  You are better cutting off at a certain number of pins and start a new board. That will give your pins a better chance at being viewed. That’s what I do now.

These are just a few tips to get help with Pinterest.  Once you develop several boards you will see your Pinterest Platform start to take shape.

Remember, Pinterest is a visual platform so make your pins colorful, of good quality and of a useful nature so visitors will engage with you on Pinterest.

Happy Pinning !

 

Successful Social Media Tip of the Day . . SEO Optimization Tips for a WordPress Blog

Everyone wants SEO optimization of course but how do you get your blog to be noticed by Google’s little spiders ?  Google isn’t the only search engine out there to optimize for but it is the most used. There are a few things to know about SEO and Google.

 – When someone starts a search, they type in a few key words.  Google then checks its index and displays the first 10 sites with that topic.  

 – Google is constantly changing its algorithms so you can’t figure out how the spiders decide what to index but there are a few things that can help you with your SEO optimization with Google.

 – Spiders like to crawl so make sure your site doesn’t have any broken links which will make it more difficult to index.  Check your links on a regular basis to make sure your links are working correctly.  Things happen and links that may have worked at one time could need an update.

 – Your site title should have Keywords in it that relate to what you are trying to do.  A Keyword is a word that could make a match in the Google Search Engine database and make your chances to come up higher in a search greater.

 – Spelling and grammar need to be correct and free of typos.  Before you publish, check, re-check and then check again before you hit that button.  It may take a little more time but it could help your SEO if you correct an error before it hits the internet.

 – Google looks for pages that are helpful and interesting.  They do this by recording how long a visitor stays on your page and how many pages of the site they actually visit and if they share your content on other social networking sites such as Twitter and Facebook.

 – Be specific when writing your post.  The more you can narrow down what you are trying to write about the easier it will be to optimize.  For example, if you are selling baby clothes and you want your website to come up in a Google search, that is a very broad search term and your chances of coming up in the search will be next to impossible unless you are a known name brand.  Try narrowing it down from ‘baby clothes’ to ‘the Designer name, size 7 pink dresses.  This will help you come up higher in searches  using Keywords.

Mastering SEO is a way you can help your business site attract more of the customer base you need in order to succeed!  Don’t forget your Google analytics.  Check out your stats to see what is working for you.  It’s free, all you need to do is activate a Google account to get your Google stats.  

Feel free to ‘Like’ this post or share it on Twitter if you found it useful!

 

What is Storify ? Successful Social Media Tip of the Day

 

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Storify – This is a free app which lets you tell your story using multiple media sources.  It will amplify your voice in an interactive dynamic way.  You can sign up for free using one of your social media accounts such as Twitter or Facebook.  Storify can also post for you on Facebook.

You can search media collected by Storify.  The results are based on the resonance each media item has on their platform.  The home page of Storify features the best stories made up from link, videos and updates.  You can use any element in a story for your own.

At the top of their home page you can search for media collected on Storify.   The Storify editor will help you search social media networks to find media elements for your story.  You can search Twitter, Facebook, Instagram, Flickr and YouTube.

To start a story you will be asked to enter a story title.  Next, a brief description of what your story is about and then you can start your story.  You can drag and drop photos or videos to help illustrate your story.  You can always add to your story, edit it and save it.

The beauty of Storify besides having access to media, is you can place text and elements anywhere in your story to give a more visual dynamic to your post.

Storify stories can be embedded on the Web by pasting the embed code.  Another great feature about Storify is that when you use quotes in your story, Storify will notify all the people in your story helping it to spread out and go viral.  You become part of a larger link based and therefore have a better chance of being shared on social networks.

So check out this Free App – Storify – and start your own story today ! Let us know how you used Storify and what you think about this App !! Happy Story Telling !