Successful Social Media

Helping small business have a larger social media presence

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 Google is the most widely used Search Engine in web searches.  So knowing a little more about Google can’t hurt, right?  Did you know Google uses over 200 factors to index pages and content ?  I’m not sure what all the 200 factors are but some important ones to be aware of when thinking about SEO for your business website are:

1. the site quality       2. the freshness of the content        3.  is the site safe to search

Here are 10 random Google things you might want to investigate further if they suit what you are trying to do with Google:

1. Google indexes content by following links from one page to another page, then sorts by their content by the “200 other factors”.  That’s why it’s important to have good links.

2. Did you know you can unsend emails with Google?  Goto your Google account and under the gear, select Settings, then select Labs, scroll down to UndoSend and select ‘Enable’.  Now every time you send an email, Google will give you the option in a TEN SECOND window to undo the sent link. But remember, it’s TEN seconds, so think fast.

3. Did you know you can see all of a documents revisions at once by using Google drive?  Goto your account, click Create, select Document and click on File, then select Revision History to see all the revisions made to your document.  Click on a time stamp to restore a particular version of the document.

4. You can collaborate and edit a project with others at the same time using  Goto your account and click Create. Select Presentation, Share and Invite People.  Add your team members email addresses in the Invite People Box and click Share & Save and multiple people can work on the project at the same time!

5. Do you want to see what pages Google has indexed under your website ? Go to the Google web browser and type in

:< your site name> and Google will display what it has indexed.  Nice tip from Ian Cleary at Razor social !

6.  Always add descriptive Meta Tags to your pages so Google can use your site description if your text matches users searches.

7. Make sure your page titles are short and informative.  Google only uses up to a certain number of characters so your title will get cut off if it is too long.

8.  When adding Meta Tags remember Google might use snippets from your Meta Tags.  A snippet is text displayed beneath the title of corresponding web page in the search result pages of a search engine.

9. Improve the search engine’s accessibility to your site by avoiding complex navigation of links by linking every page to every other page on the site.  Also avoid page navigation which solely uses drop down menus, images or animation.

10. Use Google AdWords’s Keyword Tool to help you use variations of keywords for compelling content.

You may know every one of these things about Google already but if you didn’t and if you have a Google snippet, please do share !  Feel free to share or like this post if you found it useful !


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If you have YouTube videos on your channel and you want to post them to your Blog, the IFTTT tool is a quick and easy Free Web tool you can use to do this.  Allows for an automatic post from any uploaded YouTube video to your WordPress blog site. IFTTT stands for “IF This happens, Then do That”.  IFTTT makes a recipe from a few easy steps and your connects your video so it will be viewable on your blog.

Here are a few things to know first:

Start by making an account with IFTTT.  It’s free, just go to the IFTTT website and create a user name and password and sign up through an email account. Confirm your account in your email and you are all set to use this tool.

Next, log onto your blog and create a new blog post. Then go back to IFTTT and click on ‘Create a Recipe’. You will see many various channels to choose from.  Scroll down until you see YouTube and select it.

Click the large blue Activate button which will allow IFTTT to access your YouTube account.

Next choose your Trigger.  IFTTT will give you choices of Triggers.  Choose the one that closest fits the description of what you are trying to do.  For example, in this instance we would click ‘upload new video’.  Then choose a field for your trigger and click the ‘Create Trigger’.

You are now onto the “That” part of your receipe.  IFTTT will ask you to choose an animation.  Scroll down the list until you come to WordPress.  You must now activate the channel by clicking on the ‘Activate’ button and inserting your site URL and password.

IFTTT will now show you all the actions you can do. Choose ‘Create Post’.

Insert your post title and choose the ingredients for the description from your YouTube channel to add to post.

Choose how you want this saved – Draft or Publish Immediately. Next click the ‘Create Action’ button to continue.

IFTTT will display the full recipe.  Save it by clicking ‘Create Recipe’.

Now your videos will automatically post to your WordPress blog.

One thing you need to aware of is IFTTT shorten’s URL automatically which means WordPress will not recognize the URL and will not be able to embed it.  This is easily fixed.

To disable the URL shortener, click on your user name in IFTTT and at the top right corner of the IFTTT dash, click on Preferences and scroll down to the URL shortening section, click on disable.

Check out this Free Web Tool IFTTT  at

Please  feel free to share/like this post if you found it useful.





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 Would you like to have a News Feed added to your WordPress blog?   Clifton Hatfield explains how in this simple 3 minute YouTube Video.

But first, how do you embed a YouTube video into your blog post? It’s simple.  Go to the YouTube video you wish to embed.  Next follow these steps:

1. Click on Share

2. Embed will now show up, click on embed

3. Highlight the text in the URL box that appears

4. Copy the text

5. Create a blank post in your WordPress blog

6. Paste the text and add a post title and description and your video should be embedded

7.  Be sure to Save Draft and view your post before you Publish it ! 


Do you who Eli the Computer Guy is ?  That’s ok if you don’t.  He has a YouTube Tech Blog with tons of awesome information.  Here is his recent YouTube video on .  This is a very cool app that you can use with all your mobile devices and how they interact to save you time.

Click on the link  to view his YouTube video.  I wanted to embed the video in the post so you don’t have to click on the link but I think this will be my next blog post – How to embed videos on your blog !!

Happy Blogging !





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